Thai Sweets Paradise
An advertising campaign project to promote Thai Sweets to foreigner tourists through the famous beautiful Thai landscape.
Thai Sweets Paradise is the advertising campaign project to promote Thai Sweets to foreigner tourists in Thailand through the famous beautiful Thai landscape in the concept " Fantasy of Thai Sweets Paradise". Everyone who ever try Thai Sweets always say that it is the heaven of people who love sweets. Thai Sweets in different perspective will make you love the sweets and the landscape at the same time.
The execution was made by shooting photos of Thai Sweets and retouching them into the famous landscape in Thailand. The campaign includes Postcards, Outdoor Print Ad, Calendar and Banner on Website.
The execution was made by shooting photos of Thai Sweets and retouching them into the famous landscape in Thailand. The campaign includes Postcards, Outdoor Print Ad, Calendar and Banner on Website.
Place : Pimai Historical Park, Nakon Ratchasima Province
Place : La-Lu, Sa Kaeo Province
Place : Hill tribe village, Chiang Rai Province
Place : Sat Farm, Samut Songkram province
Place : Laem Prom Thep, Phuket Province
Place : Kao Tapu, Phang Nga National Park, Phang Nga Province
Postcards set of the sweets landscape
"Sweet as Thai people, Beautiful as Thai landscape, Tasty as Thai food...these represent Thai, try unique Thai sweets"
"Sweet as Thai people, Beautiful as Thai landscape, Tasty as Thai food...these represent Thai, try unique Thai sweets"
Outdoor Print Ad could be presented at Suvarnabhumi airport.
2012 Thai Sweets Interactive Calendar
People can tear off the date and discover the wonderful landscape of the Thai sweets behind.
After tear off all of the cards, you can reorder the pictures like a jigsaw game.
You can also play the matching game of the similar sweets cards. This helps people learn and remember the name of the Thai Sweets at the same time.
The banner that could be promoted on Tourism Thailand website
Used Thai Sweets in the project
Used Thai Sweets in the project